Application Design 1 - Project 02: UI/UX Design Document

APPLICATION DESIGN DST 60504

WEEK 05 - WEEK 09  (21.10.2024 - 11.11.2024)

NAME: Chin Tze Wei

I.D: 0357423

COURSE: Advanced Interactive Design / Bachelor of Design (Honors) in Creative Media

GROUP: Class 01 Sec 01

Application Design 1 - Project 02: Interaction Design Planning and Prototype


- LIST -

 TABLE OF CONTENT

1.  Lectures and Class Activity


1. LECTURES AND CLASS ACTIVITY


Week 5 // Card Sorting

According to the MIB and our lecturer, Mr Zeon, Project 02 focuses more on analysis. The information architecture map represents how users think, the user journey map depicts what motivates users to download and use the app, the user flow chart illustrates how users interact with the app, and the MVP feature encompasses the minimum set of features required to attract early-adopter customers and validate a product idea early in the development cycle. After the lecture, all groups were required to present their card-sorting results in class.

Card sorting is a research method where participants group labeled cards based on their own criteria. Types include open, closed, hybrid, remote, moderated, and unmoderated. Mr. Zeon instructed us to form groups of 3-4 people, with one person as the moderator to observe and question the participants' categorization. We were tasked with identifying characteristics and creating new categories and features for a travel planning mobile app.

I collaborated with Zhi Qing and Zhi Xuan. This is our group's completed work on the card-sorting activity:
Click HERE to access the presentation slides of Card Sorting in Canva.


Figure 1.1  Group Photo for Class Activity: Card Sorting

Week 6 // User Experience Research

Last week, my group presented the results of a card-sorting activity in class. Mr Zeon discussed user experience research, various research methods, and how to conduct user research. He also summarized the previous week's card-sorting activity. This week's task is to create a set of online and interview questionnaires. The user-testing plan must include interviews with 6 participants, and the survey must have 50 respondents.

Week 7 // UI/UX Design Document

Mr Zeon has prepared the lecture slides and supplementary learning materials for us. We have a responsibility to finalise the questionnaire questions (survey and interview), and commence the interviews, distribute the online survey and begin developing at least three user personas.

A user persona is a profile that reflects a specific segment of your target audience. User personas are created from real-life data and reflect the desires and needs of your target audience. User personas are crucial because they help you make informed product decisions and empathize with user experiences and wants.

I constructed three personas with Zhi Qing and Zhi Xuan. Each person was in charge of one user persona. The following is my group's completed work:
Canva Link: Click HERE

Week 8 // Independent Learning Week

This week is ILW, we have no class. But, we still need to study the learning materials sent by Mr Zeon in our WhatsApp group.

Week 9 // User Journey Map and Digital Card Sorting

During this week, each group presented their 3 user personas that had been done by Week 07 in the class (Class Activity).

Week 10 // Site Map and User Flow

The remaining componenets of Project 2 which are the Information Architecture Mapand the User Flow.




2. INSTRUCTION

Module Information Booklet (MIB)

Module Information Booklet (21/10/2024)

To-Do List:
  1. Students are required to work on their visual design and start planning their website's interactive design elements and features.
  2. Unlike traditional static websites, interactive design with animations requires a plan that includes not only the layout visuals but also the animation examples or references.
  3. Students can create their own animation or user-reference animation to showcase the intended concept.
Submission requirements:
  1. Walkthrough Video presenting the plan and showing the animation examples and/or references.
  2. E-portfolio should include online posts reflecting on your studies, with links to any resources used in creating your plan, such as Figma or Miro.



3. PROJECT 02: INTERACTION DESIGN PLANNING AND PROTOTYPE

Required contents that should be included in the document: 

1.  Introduction
Purpose and Scope: Explain the purpose of the document and what it covers.
- Target Audience: Identify the intended users of the app.
- Problem Statement: Describe the problem the app aims to solve.
- Weakness of the apps: User experience and user interface.

2.  User Research
- Survey questionnaire and interview: Provide detail analysis.
- User Persona: Include detailed personas representing the target users.
- User Journey Map: Provide a map outlining the steps users will take while interacting with the app.
- Research Insights: Explain how user research influenced design decisions.

3.  Information Architecture
- Card Sorting Method: Explain the card sorting process used to organize content and its outcomes.
- Information architecture map: Outline the main content and features of the app.
- User Flow Chart : Describe how content will be structured for optimal usability.

4.  MVP Features
- Feature List: Detail all app features.
- MVP Identification: Identify and highlight the features that will be included in the MVP for initial development.


Week 6 // Card Sorting for the Chosen App

Card sorting is a method of research where participants are requested to organize different types of information or content. This technique is most effective when there are clear, information-focused inquiries.

Card Sorting for the PADINI App

First, for a better organisation and a smoother card sorting process, I listed all the features in the PADINI app.

Figure 3.1  Original Features of PADINI app


Then, I started to consider what should be made changes, based on the last assignment.

Figure 3.2  Adjustment Consideration of PADINI app

After that, I started to add and delete some features and recategorize the features again.

Figure 3.3  Recategorize of Padini App categories and features (1st Attempt)

Changes after Feedback session:

Figure 3.4  Recategorize of the Padini App categories and features (2nd Attempt)


Click HERE to access to the MIRO board.

Week 7 // Refined Card Sorting & Questionnaire Design

After receiving Mr Zeon's feedback during Week 7, I have moved some features into the suggested category and refined the card sorting, made the whole thing more concise.


Changes after Feedback session:

Figure 3.5  PADINI App Card Sorting (3rd Attempt)

After showing to Mr Zeon, he said that the card sorting are still have the room for improvement. I should minimize and combine same features together, remain the main features.

Changes after Feedback session:

Figure 3.6  Finalised Card Sorting (Last Attempt)


Questionnaire Design for the PADINI App

As a requirement of the project, we need to conduct Online Survey and Interview at the same time to collect data. More detailed information are shown below the image: 

Figure 3.7  Data Collection Methodology

The following is the first draft of the Questionnaire Design Document:

Figure 3.8  Questionnaire Design - 1st Attempt

After receiving feedback from Mr Zeon, I then made some changes to both Survey and Interview Questions. The following document attach below is the second and finalized document of the Questionnaire Design Document:

Changes after Feedback session:

Figure 3.9  Questionnaire Design - 2md Attempt (Finalized)



Click HERE to access Google Form.

Week 8 // Finalised Card Sorting & App Research 

During this week, I started to distribute online survey via WhatsApp and Social Media (Instagram) and started to conduct interview with my friends.

Figure 3.10  Screenshots of Distribution Process via Social Media (Instagram)

Requirement:
1. Online Survey (Quantitative Method)
    - Target respondents: 50

2. Interview (Qualitative Method)
    - Target respondents: 5 > 3


I have collected a total 54 responses with the survey form and also interviewed 3 people.

🔗 Click HERE to access the Survey Responses in Google Sheets.
🔗 Click HERE to access the Interview Responses in Google Docs.
🔗 Click HERE to access the Survey and Interview Provement (Screenshots and Audio Recording)


Figure 3.11 Google Form

Week 9 // Analysis of Collected Data & Presentation Preparation

During this week, I started to analyse the collected data.

Analyse Collected Data

Figure 3.12  Summary of Collected Data (Secion B of  Survey Question)

Figure 3.13  Summary of Collected Data (Section C of Survey Question)

Figure 3.14  Summary of Collected Data (Section D of Survey Question)

Figure 3.15  Summary of Collected Data (Interview Question)


After finnish analysing the collected data, I then start to prepare the presentation slides. As of this week, I still left the section below haven't complete yet.

Things to do:
1. User Persona
2. User Journey Map
3. Research Insights
4. Card Sorting Method
5. Information Architecture Map
6. User Flow Chart
7. MVP Features

User Persona

The user personas ought to be based on research and actual data. After finnish gathered exact information about my user through interviews. I then constructed these user personas.

Figure 3.16  User Persona 1 - Alyssa

Figure 3.17  User Persona 2 - WanQi

Figure 3.18  User Persona 3 - Chai


User Journey Map

After finnished the user personas, I then started the User Journey Map via MIRO. A user journey map visually depicts all the steps a user takes while engaging with a product.

Click HERE to view the User Journey Map in MIRO.

Figure 3.19  User Journey Map of PADINI app


Research Insight

The following figure shows how user research influenced design decisions:

Figure 3.20  User Research Insights


Card Sorting Method

After finnish constructing the User Journey Map and Research Insights, I then used UXtweak to conduct the Guardian app card sorting activity. The detail informations were attached at below: 

Figure 3.21  Card Sorting Activity of PADINI app

🔗 Click HERE to access to Card Sorting Activity via UXtweak.

Figure 3.22  6 Categories and 20 Features of PADINI app

I have collected 7 respondents for the card-sorting activity. The following is the collected data:

Figure 3.23  Card Sorting Results Analysis 01

Figure 3.24  Card Sorting Results Analysis 02


Information Architecture Map

After that, I started to construct the Information Architecture Map for the PADINI app. Information architecture refers to the framework and organization you employ to categorize and label content on your website, application, or product.

Figure 3.25  Information Architecture Map of PADINI app


User Flow Chart

Then is User Flow Chart, I have used MIRO to conduct it. The attached below is my first attempt of User Flow Chart.

Figure 3.26  User Flow Chart (1st Attempt)

After receiving feedback from Mr Zeon via email, he said that my User Flow Chart (1st Attempt) had did wrong, and I need to redo a new one.

Changes after Feedback session:

Figure 3.27  User Flow Chart (2nd Attempt)

🔗 Click HERE to access to User Flow Chart in MIRO.

Figure 3.28  Miro Board - User Flow Chart


MVP Features

Lastly was MVP Features, I have figured out 3 Minimum Viable Product Features of the PADINI app:
1.  Product Browsing by Categories
2.  Product Search Functionality
3.  Product Details Page

Figure 3.29  MVP Features

Week 10 // Presentation slides of Padini App's UI/UX Document

During this week, we need to record a maximum 8 to 10 minute presentation video to submit together with the presentation slides.

Presentation Recording Video

Video 01  Recorded Presentation Video for Project 02

Final Submission of Presentation Slide

🔗 Click HERE to view Presentation Slide in Canva.
🔗 Click HERE to view Presentation Recording Video in YouTube.




4. FEEDBACK

Week 05
General Feedback: 
  •  Our group did the card-sorting activity results with the slide was a good idea.


Week 07
Specific Feedback: 
  •  Some parts of my questionnaire survey should made some changes to ensure that the questions were important and specific to the application's problems.
  • For card sorting, it is better start with the app original features before deciding on how to add and remove them.


Week 09
Specific Feedback: 
  •  The User Flow Chart is not meaning by include all the features of the app.
Figure 3.30  Feedback from Mr Zeon on Week 09 about User Flow Chart




5. REFLECTION

5.1    Experience

This project was challenging. It was an excellent chance to challenge my creativity and problem-solving abilities while remaining dedicated to creating something useful and significant.

5.2    Observation

While working on this project, I felt very very stres and often stuck when the schedule wasn't work that smooth. Some of the features in the app were hard to determined, it leads me to frustration many times.

5.3    Finding

By analysing the collected result from interviews and survey questions really helped me see the app's design from their user perspective, which was very important to making meaningful redesign process during upcomming assignment.




QUICK LINK

Project

Project 03: Lo-Fi App Design Prototype
Final Project: High Fidelity App Design Prototype

Google Drive Link: Click HERE





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